Work IN Parks Social Media Campaign

Are you finding it challenging to secure candidates for your seasonal or permanent roles? Are you in search of a fresh approach to attract dedicated team members?  IPRA is excited to introduce a new member service, specifically designed to support park departments. If you’re on the lookout for skilled park professionals, we’re here to provide you with a creative solution. IPRA has collaborated with a marketing team to develop a social media campaign specifically designed for park departments, aimed at promoting the parks and recreation industry.

How to Implement starting May 21, 2024

Ready to elevate the parks and recreation industry while filling your job vacancies? Let's get started on this exciting journey together!

Create your own social media posts

Step 1: Access the Work IN Parks Media Campaign content here.

Step 2: Open and review the “How to Implement” document.

Step 3: Open the folder with the corresponding week.

Step 4: Open the weeks content document.

Step 5: Open your departments Meta Business Suite (Facebook and Instagram).

Step 6: Go the planner.

Step 7: Select create post.

Step 8: Copy and paste the suggested caption from the corresponding week content document.

Step 9: Upload suggested graphic or video.

(Make it your own! We have provided a Canva template where you can add your departments logo to the graphic. More instructions on how to do that is in the how to implement documents.)

Step 10: Publish post.

Follow along on the IPRA social media channels

No social media guru on your team? No worries! Follow along IPRA's social media channels and share our posts. Unleash your creativity and compose your own compelling captions to reel in job seekers to your page!

Full Recruitment Video

The video below, although lengthy, is a genuine collection of testimonials illustrating the rewards of working in parks. It serves as a worthwhile guide for high school and college students interested in this unique career opportunity. Our vision for this video, is for departments to take to high schools and college campus to promote the field of parks and recreation and the many jobs that are offered.